Case Study

Bodaq Swatch Book & Booth

Print and exhibition design for Bodaq Interior Film, an architectural self-adhesive film brand manufactured by Hyundai. We designed the cover and five category dividers for its swatch book, then the graphics for a new trade-show booth, all built around one message: Reinventing Surface Finishing.

Bodaq swatch book front cover

01.

The Challenge

Bodaq sells architectural self-adhesive films that give walls, doors, cabinets and elevators the look of wood, stone, metal and fabric. The team needed print materials that let designers and contractors see each finish in a real space: a swatch book to hold the physical samples, and graphics for a new trade-show booth. Every piece had to match exact supplier sizes, from a 160 × 70 mm cover and 167 × 170 mm dividers to booth panels almost three metres wide, and be easy for the printer to adjust.

02.

The Solution

We built one clear visual system in Bodaq green with a warm orange accent, under the line “Reinventing Surface Finishing”. The swatch book got a front and back cover and five category dividers (Fabric, Real Metal, Solid Colors, Stone & Marble and Wood), each led by a full-bleed interior photo so buyers see the material in a finished room. For the booth we designed a 1650 × 2400 mm vertical panel, a 2950 × 1000 mm banner with space for real samples and before-and-after photos, and a side panel showing the four main uses: walls and panels, doors, cabinets and elevators. Files were delivered as layered AI and print-ready PDF with bleed, so the supplier could make small changes easily.

03.

The Result

Bodaq now has a matching set of sales and exhibition materials that present every finish family the same way, from the samples a client holds in their hand to the panels they see at a trade show. The swatch book was delivered under a tight deadline and earned a 5.0 rating on Upwork, and the client came back to us for two more projects: the booth graphics and the side panel.

ClientBodaq Interior Film
ProductArchitectural self-adhesive film
Scope3 projects: swatch book, booth, side panel
PlatformUpwork · 5.0 rating
Swatch book cover

A cover that sells the feeling of the finish

The front cover pairs a warm living room scene with the line “Reinventing Surface Finishing”. The back cover lets buyers feel a real fabric texture and scan a QR code for the full catalogue.

Bodaq swatch book front cover
Bodaq swatch book back cover
Category dividers

Five finish families, one clear system

Each divider opens a family of samples with a full-bleed interior photo and a green side tab, so buyers can flip straight to Fabric, Real Metal, Solid Colors, Stone & Marble or Wood.

Bodaq swatch book divider: Fabric
Bodaq swatch book divider: Real Metal
Bodaq swatch book divider: Solid Colors
Bodaq swatch book divider: Stone & Marble
Bodaq swatch book divider: Wood
Exhibition booth

Booth graphics built to stop people walking past

A 1650 × 2400 mm vertical panel tells the product story in three points: luxury transformation, minimal downtime and authentic textures. The side panel shows the four main uses: walls and panels, doors, cabinets and elevators.

Bodaq exhibition booth vertical and side panels
Booth banner

A 2.95-metre banner that lets visitors touch the product

The horizontal banner shows real textures and before-and-after transformations. A second version leaves framed spaces where physical samples are mounted, so visitors can see and touch the film.

Bodaq booth horizontal banner
Bodaq booth banner with space for real samples
★★★★★
5.0 client review on Upwork
“Hamid did an excellent job designing our Swatch Book layout. He is highly skilled, easy to communicate with, and very responsive. We were working under a tight deadline, and he was always willing to help quickly and make any adjustments we requested without hesitation. His flexibility and positive attitude made the entire process smooth and efficient. It was truly a pleasure working with him, and we would gladly work with him again.”
Gregorio Mello · Manager, Bodaq

3

Projects in a row for the same client, from swatch book to booth.

5

Swatch book dividers, one for each finish family.

2.95 m

Widest booth banner, delivered as print-ready files.

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